Well…I know you are excited as well as ready to recruit new customers, reps, make new sales, and share with the world about your new business opportunity. I know the feeling…I felt the same way when I first got started too.
Just hold your horses for a minute. You may lack knowing the advantages of personal branding instead of your company. In the midst of all that excitement and energy, be careful not to make this common mistake I see new marketers make TREMENDOUSLY.
Continue reading this post as I reveal why most fail in the home based business industry due to not branding themselves.
Advantages of Personal Branding – The Importance of Branding YOU
Whenever you begin this journey as an entrepreneur, it's crucial that you “brand you” and not your current business opportunity. As you may or may not have heard this before; people join people… NOT businesses alone.
In today's time it's all about branding and leading with value. As you may have noticed by now, the 6-7 figure earners are not leading with a sales pitch; but instead, building very sustainable brands by providing value to the marketplace. See…this is a key component that you MUST embrace if you tend to have massive success in ANY business. If you have a loyal following that know, like, and trust you; it doesn't matter what you are promoting. People will be attracted to your brand… NOT your business opportunity and product/service. Without a trustworthy brand, you are going to have a hard time getting people to join you in business and/or buy your produce/service. If you noticed by now, 97% of marketers struggle because they don't know the importance of branding themselves. They are too focused on branding the company instead. These are just couple of the advantages of personal branding, so pay close attention.
Besides, what do you think would happen if you build up a company's brand and all of a sudden it goes out of business?
Yep! That's right!
You are STUCK WITH THAT NAME and worthless following forever… unless you start all over.
“Your time is too precious for that!”
Trust me…save yourself that embarrassment and BRAND YOU.
YOU. INC will “NEVER” go out of business!
“I just love the advantages of personal branding…Need I say more?”
To Access this 5 Step Profit Blueprint… CLICK HERE
Advantages of Personal Branding – Branding YOUR Passion Will Make It Easy!
You really need to learn how to tie in your passion with your business. This is another one of the huge advantages of personal branding.
Yes! You can monetize anything you are passionate about if you willing to follow this 5 Step Profit Blueprint on attraction marketing.
This is where MOST people get it wrong at. Most marketers are just in a company just to promote someone else's passion. This is why it is crucial to NOT be involved in something just for the money. You are going to be face with some difficult and challenging times in this industry. Therefore, money won't drive you through the hard times and keep you going…only your passion will.
I HIGHLY recommend to NOT promote anything that you are not passionate about. If you want to build a big brand, you must first be passionate about whatever it is you are promoting on the back-end (Notice I said back-end).
Put some deep thought into this one…
What fires you up the most?
What drives you out of bed in the morning?
Once you figure this out, now you should have a clear idea on what you should be back-end promoting and your ideal message. Knowing this will also help to better craft your message to your ideal target audience.
Your passion will put MORE money in your bank account than you could ever imagine!
“Your gift will make room for you!”
Advantages of Personal Branding – Stop being selfish… It's not about you!
This may piss some people off here, but you need to know the truth on why you are failing big time in your business. You are selfish and you lack knowing the advantages of personal branding. Being selfish is why most home based business builders struggle. As soon as they see new prospects, (or should I say “new blood”) they are ready to pitch them their business opportunity and/or products.
Boy do I have news for you!
It's not about what you want, but rather the desires of your prospect. When you learn to provide a valuable solution to the problems of your ideal prospects, you will quickly begin to become attractive.
“BECOME THE PAIN KILLER!”
This my friend is what I like to call… Attraction Marketing!
When you truly understand the advantages of personal branding , not only will you learn how to GIVE FIRST, but also you will receive bountiful on the back-end. You see, most people are still blind to the fact of serving others upfront. Most marketers ONLY see what they want…which are SALES and NEW distributors in their down-line.
Don't get me wrong here…
I'm not saying don't be on your grind for sales and business growth. All I'm saying is just don't appear desperate like most marketers do by leading with a sales pitch. When you learn to lead with value and cater to a specific audience who has a specific problem, that's when building a business becomes fun again. It's time you market like learn the importance of branding and begin to market like a professional. All of this will help you to build a successful brand using attraction marketing.
What is Attraction Marketing anyway?
In a nutshell, attraction marketing is where you build a trustworthy brand around a niche or audience that has a problem in which your business opportunity and/or product/service solves. This is the perfect business model being used by all of the big brands you know of today. It's all about building credibility and trust in the beginning…then later the pitch comes. Trust me, you will know when the timing is right for the pitch.
Just don't lead with one!
Advantages of Personal Branding – If You Build it…They Will Come!
You might as well begin getting used to building a HUGE following in the beginning. When starting out it's critical that you put MOST of your marketing efforts into building a loyal audience which will later on backend you sales and profits. Go ahead and wrap your mind around this concept rather than the money, because this is the part where you won't see much profit upfront. The BIG money comes on down the road after you have built a solid relationship with your following.
As you can see, this is why most selfish marketers fail….it's all about short-term money and what they want. If you can get your mind passed this and focus on the bigger picture of helping others succeed first, you'll become the best at attraction marketing.
A proven 5 step profit blueprint on attraction marketing will position you as the leader or should I say “go to” person in your niche. As a result of this, leads and prospects will become attracted to YOU instead of YOU chasing after friends, family, and strangers. I wouldn't build my business any other way. The advantages of personal branding is very dear to me!
“I just love being the hunted instead of the hunter…LOl!!!”
Did This Help You? If so, I would greatly appreciate it if you commented below and shared with your friends!
To your success,
Also…”IF YOUR BUSINESS IS STARVING FOR ON-DEMAND LEADS & SALES...
FOLLOW THIS 5-STEP BLUEPRINT and PROSPECTS WILL HUNT YOU DOWN 24/7″
To learn MORE… CLICK HERE
P.S. AS A BONUS….I'm also giving away a “Facebook Getting Started Cheat Sheet” to help with BRANDING YOU as an authority on Facebook!